According to Niu Guangxia, as a major economic province on the east coast, the annual output value of Shandong's furniture industry has been ranked in the forefront of the country for several consecutive years, second only to Guangdong and Zhejiang. increase. Data from 2009 shows that Shandong Province has produced 54.58 million pieces of furniture, including 49.56 million pieces of wooden furniture, accounting for more than 90%. However, in the export rankings, Shandong's furniture ranks sixth in the country.
Zhong Beihong, director of China International Furniture Fair, said that China International Furniture Fair, one of the three largest furniture fairs in the world, is as famous as the High Point Furniture Fair in the United States and Milan Furniture Fair in Italy. "World Expo" basically represents the vane of the furniture industry, leading the latest fashion in the furniture industry. The number of exhibitors in Shandong has risen from the initial 20 or so to 60, but it is still somewhat inconsistent with the status of a large province of furniture production.
Many furniture manufacturers said that most of the products produced by the company are sold in the province. According to the character of the northerners, the products are as long as they are durable, and they rarely pay attention to the elements of fashion, so they are unwilling to spend money to participate in such international exhibitions. . In this regard, Niu Guangxia said that since more than 90% of furniture companies in Shandong are private enterprises and lack of designers, they have obviously lagged behind some developed provinces in terms of development speed. "Like the largest furniture company in the province, the annual output value is only about 500 million yuan. There are less than 10 enterprises with over 100 million yuan, which have begun to lag behind in terms of scale and design concept. It is difficult to cultivate well-known big brands at home and abroad. If you do not go out to meet the world, it will definitely be harmful to the development of the enterprise.
According to reports, the exhibition will be held at the Shanghai New International Exhibition Center from September 7 to 10, with a display area of ​​300,000 square meters, more than 2,000 exhibitors, and 70,000 people from more than 150 countries and regions Professional participation at home and abroad.
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